
Christmas fairs and markets: Let’s do the Math
Here’s a closer look at what to consider when prepping for a Christmas fair or market, complete with essential formulas to get your numbers right.

Increase Winter Revenue: Add High-Impact Coloured Candles to Your Product Offering
After researching this winter's coolest trends, we've crafted a collection of complementary winter candle recipes – perfect for adding a touch of luxury, sustainability, and trend-conscious fragrance to your product...

So You’ve Got a Christmas Stall? Here’s How to Maximise Your Marketing!
Follow these top tips to turn your Christmas market stall into a festive, buzzing hotspot!

How Business Customers Can Expand Their Collection with Wax Melts
In this article, we’ll look at the benefits of introducing wax melts into your line and highlight their unique selling points and how they can help your business.

Winter Candle Trends: Maximising Seasonal Sales for Your Candle Business
According to Duncan, our CEO, the key to success lies in embracing the season’s demand for comfort and relaxation... Ready to maximize your seasonal sales?

Mastering Christmas Marketing with Innovative Products and Strategies.
Whether you're looking to expand your product line, enhance your online presence, or boost customer engagement, there are several low-cost, high-impact ideas that can make a significant difference.

Key Challenges Faced by Candlepreneurs During Peak Season and How to Overcome Them
Let’s explore some of the key hurdles candlepreneurs face during peak season and provide practical strategies for overcoming them.